← Back to Insights
June 8, 2020
Authors
Lindsay H. Morrison
Topics
COVID-19
Channels
4sight Radio & TV Podcasts

COVID-19: Terry Akin, CEO of Cone Health, talks with Carsten Beith, Cain Brothers

Join Terry Akin, CEO of Cone Health and Carsten Beith, Managing Director at Cain Brothers, in a discussion of the COVID-19 pandemic, its impact on the healthcare sector and how Cone Health is responding.

About the Author

Lindsay H. Morrison

On the 4sight Health team, Lindsay applies her passion for improving healthcare, constant curiosity, and excitement about connecting ideas and people. Clients appreciate her ability to listen, find core needs, and build communications that resonate with various audiences. She enjoys solving communication challenges for audiences and industries undergoing tremendous change.

Lindsay also keeps the trains running at 4sight Health, managing our editorial production and publishing schedule, guiding 4sight Health new services to fruition, keeping thinkers and writers organized. She’s the primary contact on many client relationships, making sure our work meets expectations.

During two decades Lindsay directed marketing communications for a media data company as the media and advertising industry went through the digital revolution. Advancing from many-to-1 to 1-1 digital communications, she built content marketing and marketing automation as core competencies. She also marketed proprietary data on the media habits of various professional healthcare audiences.

Earlier, at a healthcare communication agency, Lindsay led creative teams developing branding and positioning strategies, user and employee communications, primarily in the diagnostic industry. Her career launched from a literature and writing degree at Northwestern University, then writing marketing and training materials for a business data company moving from print to digital delivery.

Outside 4sight Health, she likes to get her hands dirty in the garden, reads too much dystopian fiction, finds small ways to improve her community, and considers dark chocolate a food group.

Recent Posts

Outcomes
Stop Weeping for Physician Practices
4sight Health published a blog post last month in which I said it was disingenuous of physicians to… Read More
By April 17, 2024
Economics
GoFundMe Helps Some Pay for Healthcare, but it’s an Awful Solution
During the chaotic runup to the 2020 elections, President Trump nominated Judge Amy Coney Barrett to fill Ruth… Read More
By April 16, 2024
Economics
Podcast: Will This HHS Proposal Refill Empty Pill Bottles? 4/11/24
HHS and the White House have a plan to mitigate the chronic shortages of prescription drugs. Will it… Read More
By April 11, 2024