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February 28, 2019
David W. Johnson
Consumerism Economics
4sight Radio & TV Interviews Podcasts

Market Corner Conversations: Tomer Shoval, CEO & Founder, Simplee

Tomer Shoval, CEO & Founder of Simplee, discusses how his relentless focus on the customer created a payment platform for health systems that actually increases customer satisfaction and improves financial performance. In Episode 15, Tomer shares how his struggles to decipher family medical bills  collided with his background in digital commerce and caused him to create Simplee. Big data and user input drive Simplee to deliver consumer-friendly engagement and personalized paths to payment.

By offering financial transparency and a tailored, self-service payment options, health systems see higher patient satisfaction, lower costs, and better payment rates. The customer rules!

Tomer Shoval and David Johnson co-authored an article recently, called When the Price Is Right: Aligning Payment with Health System Transformation. Click to read it. 

Click button below to listen on iTunes.

(4sight Health podcasts are also available on Stitcher.)


About the Authors

David W. Johnson

David Johnson is the CEO of 4sight Health, an advisory company working at the intersection of healthcare strategy, economics, innovation. Johnson is a healthcare thought leader, keynote speaker, and strategic advisor to organizations busting the status-quo to reform our healthcare system. He is the author of Market vs. Medicine: America’s Epic Fight for Better, Affordable Healthcare, and his second book, The Customer Revolution in Healthcare: Delivering Kinder, Smarter, Affordable Care for All (McGraw-Hill 2019). Johnson applies his 25+ years of investment banking in healthcare to identify ways the healthcare industry must change to deliver better care. He received a Masters in Public Policy from Harvard Kennedy School, an English degree from Colgate University, and served in the African Peace Corp service. Join over 10k+ healthcare executives who read our weekly insights and commentary on www.4sighthealth.com.

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