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July 15, 2025
Authors
David W. Johnson
Topics
Economics Outcomes System Dynamics

The Big Fix: Clear Thinking for a Healthier Future

America’s healthcare system isn’t broken. It’s doing exactly what it was designed to do: maximize revenue within a fragmented, fee-for-service framework. That’s the problem.

For the better part of the past decade, I’ve written about what it will take to fix that system, not with one-time policy Band-Aids or silver-bullet technologies, but with fundamental redesigns that align incentives, elevate patients and build accountability into care delivery.

These commentaries, originally published by hfma, reflect a common throughline: system-level problems demand system-level solutions. The U.S. health economy is complex, yes. But complexity should not excuse dysfunction. It should demand clarity.

Why GoFundMe Is Not a Healthcare Policy

The rise of crowdfunding for basic care is a symptom of failed affordability. When families are forced to beg online for insulin or surgery, the system has already failed. Read more: GoFundMe Helps Some Pay for Healthcare, but It’s an Awful Solution

 

What This Important Exit Says About Primary Care

If retail giants can’t make it work, what will? Read more: Walmart Health’s Demise Is Emblematic of the Nation’s Primary Care Conundrum

 

 

How AI and Human-Machine Teams Will Transform Care Delivery

AI won’t replace clinicians, but clinicians who know how to harness AI will outperform those who don’t. The key is collaboration, not replacement. Read more: AI and the Rise of Human-Machine Collaboration in Healthcare

 

Why We Must Rethink Physician Training From the Ground Up

Today’s workforce pipeline is designed for the 20th century. Tomorrow’s health system needs a broader, more specialized bench, including new roles like “surgical mechanics.” Read more: Right-Sizing Physician Training? The Case for Surgical Mechanics

 

Why Non-Physician Professionals Hold the Keys to Transformation

Healthcare’s smartest people often don’t have “M.D.” after their names. Rewiring the system means empowering operations leaders, data scientists and frontline workers. Read more: Rewiring Healthcare’s Smartest Professionals (Hint: It’s Not Physicians)

What Pizza and Inflation Teach Us About Healthcare Pricing

Hint: It’s not about the cheese. Healthcare costs keep rising because we allow opaque, inflationary pricing that isn’t tied to value. Read more: Pizza, Productivity and the Impact of Inflation on Healthcare Finance

 

ASBPE Awards of Excellence

These columns have also been recognized for excellence in business journalism by the American Society of Business Publication Editors, honored for their clarity, relevance, and impact by peers in the field. What sets them apart is their unwavering focus on real problems with real consequences: unaffordable care, underperforming systems, and misaligned incentives. These ASBPE Awards of Excellence winning pieces were written for healthcare finance leaders, these pieces illuminate the path forward. These are not with platitudes or abstractions, these are the kind of systemic fixes that can actually work.

About the Author

David W. Johnson

David Johnson is the CEO of 4sight Health, an advisory company working at the intersection of healthcare strategy, economics, innovation. Johnson is a healthcare thought leader, keynote speaker, and strategic advisor to organizations busting the status-quo to reform our healthcare system. He is the author of Market vs. Medicine: America’s Epic Fight for Better, Affordable Healthcare, and his second book, The Customer Revolution in Healthcare: Delivering Kinder, Smarter, Affordable Care for All (McGraw-Hill 2019). As a speaker, Dave plays the role of rebel, challenger, industry historian, investor and company evaluator to push audiences forward. (Watch bio video.) Johnson applies his 25+ years of investment banking in healthcare to identify ways the healthcare industry must change to deliver better care. He received a Masters in Public Policy from Harvard Kennedy School, an English degree from Colgate University, and served in the African Peace Corp service. Join over 10k+ healthcare executives who read our weekly insights and commentary on www.4sighthealth.com.

Dave wakes up every morning trying to fix America’s broken healthcare system. Prior to founding 4sight Health in 2014, Dave had a long and successful career in healthcare investment banking. He is a graduate of Colgate University and earned a Masters in Public Policy from Harvard Kennedy School. Employing his knowledge and experience in health policy, economics, statistics, behavioral finance, disruptive innovation, organizational change and complexity theory, Dave writes and speaks on pro-market healthcare reform. His first book Market vs. Medicine: America’s Epic Fight for Better, Affordable Healthcare, and his second book, The Customer Revolution in Healthcare: Delivering Kinder, Smarter, Affordable Care for All (McGraw-Hill 2019), are available for purchase on www.4sighthealth.com. Get his new book with Paul Kusserow, The Coming Healthcare Revolution: 10 Forces that Will Cure America’s Healthcare Crisis now.

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