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August 29, 2018
Authors
Lindsay H. Morrison
Topics
Consumerism System Dynamics
Channels
4sight Radio & TV Blogs Interviews Videos

Dr. Amy Compton-Phillips Talks Platforming at MATTER, Chicago’s Healthcare Incubator

August 23, 2018, Amy Compton-Phillips came to MATTER, Chicago’s healthcare incubator. She presented her perspective on platforming in the industry and at Providence St. Joseph Health.

Key points included:

  • The need for healthcare leaders to be super-forecasters and “dragonfly-eyed.”
  • Looking to Amazon as a completely consumer-focused business with few real estate assets.
  • Considering how Marriott is now a hospitality business, transferring all ownership of hotels to franchisees.
  • Healthcare 2.0 will be a state where consumers and caregivers are digitally enabled, seamlessly connected, and care is closer to people, out of hospitals. When consumers and platforms can access information anywhere, the care centers around the patients and how they live their lives, not around geography.

Then David Johnson interviewed stepped to the state for a discussion with Amy, building from her presentation and audience questions.

Watch the livestream here.

About the Author

Lindsay H. Morrison

On the 4sight Health team, Lindsay applies her passion for improving healthcare, constant curiosity, and excitement about connecting ideas and people. Clients appreciate her ability to listen, find core needs, and build communications that resonate with various audiences. She enjoys solving communication challenges for audiences and industries undergoing tremendous change.

Lindsay also keeps the trains running at 4sight Health, managing our editorial production and publishing schedule, guiding 4sight Health new services to fruition, keeping thinkers and writers organized. She’s the primary contact on many client relationships, making sure our work meets expectations.

During two decades Lindsay directed marketing communications for a media data company as the media and advertising industry went through the digital revolution. Advancing from many-to-1 to 1-1 digital communications, she built content marketing and marketing automation as core competencies. She also marketed proprietary data on the media habits of various professional healthcare audiences.

Earlier, at a healthcare communication agency, Lindsay led creative teams developing branding and positioning strategies, user and employee communications, primarily in the diagnostic industry. Her career launched from a literature and writing degree at Northwestern University, then writing marketing and training materials for a business data company moving from print to digital delivery.

Outside 4sight Health, she likes to get her hands dirty in the garden, reads too much dystopian fiction, finds small ways to improve her community, and considers dark chocolate a food group.

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